Call for Papers
The Brand & Licensing Innovation Summit presents a unique opportunity to share your licensing success story with business leaders and owners from the world of brands and licensing.
DEADLINE
The deadline to submit a paper for consideration at B&LIS NY is Friday, July 2, 2021.
HOW IT WORKS
Our team will evaluate your submission and make selections based on topic, content, and time availability. All submissions will be notified after the selection process.
TIPS & GUIDELINES
Your presentation should tell an inspiring story that illustrates thought leadership on topics that are hyper-relevant to the licensed consumer product and brand extension space. Check out the presentation topics we’re interested in highlighting this year, noted below.
PRESENTATION TOPICS
Here are some of the topics we are interested in highlighting this year.
Market Trends
- Strategic collabs & brand extensions
- Driving diversity & inclusion in licensing
Content/Research
- Customer & market analysis
- Insights on Gen Z/Alpha behavior
Retail
- Retail resilience through brand partnerships
- Strategies to drive retail footfall
Sustainability
- Environmentalism and corporate responsibility
- Sustainability in consumerism
Digital Transformation
- Technology & new product innovation
- Growth in digital entertainment licensing
QUESTIONS TO CONSIDER BEFORE YOU SUBMIT
What problem did you solve with licensing?
What difficulties did you overcome to solve your problem?
What advantage did licensing give you?
What are your findings or results?
Did you find a more effective way to do something?
How can your solution be useful for the audience?
SUBMISSION GUIDELINES
Do: Be clear
Ensure your submission reflects your topic. Nothing upsets attendees more than signing up for a session that’s not as advertised.
Do: Be original
Attendees want to see new presentations that cover the latest innovations in licensing. Take the time to create well-written titles, summaries, and outlines.
Do: Be enthusiastic
Make sure your content is not only relevant but also exciting. What invaluable information will you share during the session?
Do: Be educational
Make sure your proposal doesn’t sound like a sales pitch, but rather an exciting opportunity to learn something new.
Do: Be precise
Who’s the target audience? What topics does this session cover? What roles will specifically benefit from this session?
Don’t: Be promotional
All papers and submissions must be noncommercial. At no time is it permissible for presenters to use their time slot to advertise or promote a product, service, or company.
Official Organizer
